This subsection of Ad Archive combines best commercials from all over the world according to certain themes, focusing on different creative methods and techniques, on best reels of directors, studios, agencies and brands. The section supplements the collection of prints “ Mysterious coincidences ”. However, in the TV-spots case we are talking about “focus” in particular, making an attempt to categorize creative methods and strategies.

Credits:

Client: Boots
Agency: Mother, London
Production Company: RSA Films
Director: Jake Scott
Producer: Ben Link
Editor: Jim Wheedon
Post Production: Absolute, MPC

Credits:

Client: Orange
Agency: Mother, London
Creative: Mother
Production Company: Epoch
Director: Stacy Wall
Producer: Rob Godbold
Post Production: Glassworks
Editor: Sam Sneade
Audio Post: 750mph

Credits:

Client: Milwaukee's Best Light
Agency: Mother, New York
Creative Director: Linus Karlsson, Paul Malmstrom
Art Director: Rob Baird
Copywriter: Allon Tatarka
Agency Producer: Margaux Ravis
Production Company: Little Minx @ RSA Films
Director: Chris Nelson
Director of Photography: Marten Tedin
Line Producer: Linda Masse
Editorial Company: Cut & Run
Editor: Adam Jenkins
Producer (Editorial): Susan Wilis, Beth Fitzgerald
Telecine: Fergus MacCall
VFX Company: The Mill, New York
VFX Artist: Dirk Greene
Audio Design: Sound Lounge, Keith Reynaud

Credits:

Client: Milwaukee's Best Light
Agency: Mother, New York
Creative Director: Linus Karlsson, Paul Malmstrom
Art Director: Rob Baird
Copywriter: Allon Tatarka
Agency Producer: Margaux Ravis
Production Company: Little Minx @ RSA Films
Director: Chris Nelson
Director of Photography: Marten Tedin
Line Producer: Linda Masse
Editorial Company: Cut & Run
Editor: Adam Jenkins
Producer (Editorial): Susan Wilis, Beth Fitzgerald
Telecine: Fergus MacCall
VFX Company: The Mill, New York
VFX Artist: Dirk Greene
Audio Design: Sound Lounge, Keith Reynaud

Credits:

Client: Milwaukee's Best Light
Agency: Mother, New York
Creative Director: Linus Karlsson, Paul Malmstrom
Art Director: Rob Baird
Copywriter: Allon Tatarka
Agency Producer: Margaux Ravis
Production Company: Little Minx @ RSA Films
Director: Chris Nelson
Director of Photography: Marten Tedin
Line Producer: Linda Masse
Editorial Company: Cut & Run
Editor: Adam Jenkins
Producer (Editorial): Susan Wilis, Beth Fitzgerald
Telecine: Fergus MacCall
VFX Company: The Mill, New York
VFX Artist: Dirk Greene
Audio Design: Sound Lounge, Keith Reynaud

Credits:

Client: Dell
Agency: Mother - New York
Creative Director: Linus Karlsson, Paul Malmstrom
Copywriter: Dave Clark, Todd Lamb
Art Director: Bill Moulton
Agency Producer: Margaux Ravis
Production Company: MJZ - New York
Director: Tom Kuntz
Director of Photography: Chris Soos
Line Producer: Scott Kaplan
Editorial Company: Final Cut - New York
Editor: Carlos Arias
VFX Artist: Tristan Wake, Michael Wilmshurst
Post Production: The Mill - New York
Telecine: Fergus McCall
Post Producer: Carrie Van Der Busse
Graphics: StarDust - New York
Producer (Editorial): Rana Martin
Audio Design: Carl Mandelbaum, Audio Engine

Credits:

Credits:

Agency: Mother, London
Agency Producer: Mother, London
Creative Director: Mother, London
Creatives: Mother, London
Production Company: Tantrum Productions, London
Director: Mikko
Producer: Will Waters
Lighting Cameraman: Jason Lehel
Editor: Christopher @ Quarry
Post Production: Absolute
Music composer/arranger: Tom Haines & Christopher Branch

Credits:

Agency: Mother, London
Creatives: Stephen Butler, Kim Gehrig
Agency Producers: Angela Eleini, Juliet Pearson, Zoe Bell
Production Company: Academy Films
Director: Jonathan Glazer
Producer: Simon Cooper
DP: Dan Landin
Editorial: Paul Watts, The Quarry
Post-Production: Tom Debenham and Dominic Parker, One Of Us
Producer: Rachel Penfold
Sound Design/Music: Peter Raeburn, Soundtree

Credits:

Title "What Goes Around"
Agency Mother
City London
Production Company: Nexus Productions
Advertiser Coca-Cola Company
Brand Name Coca-Cola
Business Sector Soft Drinks, Tonics
Market United Kingdom
Country of Production United Kingdom
Type Television & Cinema
Length 100 seconds
Soundtrack/Song "Love Is The Truth"
Awards Cannes Lions - International Advertising Festival, 2006 (Bronze Lion ) for Non-Alcoholic Drinks

The APA Show / APA 50, 2006

International ANDY Awards, 2007 (Gold) for Beverage - Non Alcohol

International ANDY Awards, 2007 (Silver) for Music - Original Score


Creative Director Robert Saville, Mark Waites
Art Director Kim Gehrig
Copywriter Caroline Pay
Director Nagi Noda
Producer Charlotte Bavasso
Agency Producer Richard Firminger
Editor Ben Stephens
Music Jack White

Credits:

Agency: Mother - London
Creative Director: Mother Films
Copywriter: Mother Films
Art Director: Mother Films
Production Company: Blink - London
Director: Dougal Wilson
Producer: Matthew Fone
Editor: Joe Guest
Post Production: MPC - London
Audio Post Production: Factory

Credits:

Agency: Mother London
Creative Director: Markus Bjurman, Lisa De Bonis, Andy Bellas, Rossana Bardales
Producer: Mechi Tarelli
Agency Producer: Thea Slevin
Production comapany: Partizan New York
Director: Traktor

Credits:

Agency: Mother — London
Production: Independent/Biscuit
Director: Noam Murro

Credits:

Agency: Mother, London

Director: Ulf Johansson

Production company: Smith & Jones