THE BIGGEST ADVERTISING COLLECTION IN THE WORLD
Focus
This subsection of Ad Archive combines best commercials from all over the world according to certain themes, focusing on different creative methods and techniques, on best reels of directors, studios, agencies and brands. The section supplements the collection of prints “
Mysterious coincidences
”. However, in the TV-spots case we are talking about “focus” in particular, making an attempt to categorize creative methods and strategies.
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| «« Legendary campaign of The Economist | Modified people and freaks in advertising | Priceless ads for Mastercard »» |
| Released: | July 2008 |
| Avertiser: | OASIS
|
| Agency: | Mother London
|
| Country: | United Kingdom
|
| Category: | Non-alcoholic drinks |
| Tags: |
Modified people and freaks in advertising Human cactus tv-spot Creativity |
Project: Run, Cactus Kid, Run
Tagline: For people who don't like water
Client: Caroline Bonpain, senior brand manager, Coca-Cola UK
Brief: Drive affinity and awareness of Oasis by making its point of view famous "for people who don't like water"
Creative agency: Mother
Writer: Mother
Art director: Mother
Planner: Mother
Media agency: Vizeum
Media planner: Chris Stephenson
Media spend: £2.4 million
Production company: Independent
Director: Mike Maguire
Editor: Marshall Street
Post-production: Munky
Exposure: TV, outdoor, online
| Released: | July 2007 |
| Avertiser: | PEPSI
|
| Agency: | ALMAP/BBDO
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| Country: | Brazil
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| Tags: |
tv-spot NON-ALCOHOLIC DRINKS Creativity Work Creative review Modified people and freaks in advertising |
| Released: | July 2007 |
| Avertiser: | Mac’s Convenience Stores
|
| Brand name: | Mac's
|
| Agency: | BOS
|
| Country: | Canada
|
| Tags: |
Creative review Modified people and freaks in advertising Work Viral Creativity RETAIL STORES & RENTAL COMPANIES NON-ALCOHOLIC DRINKS tv-spot Fast food outlets and restaurants Интервью |
| Released: | July 2007 |
| Avertiser: | SONY
|
| Brand name: | SONY CYBER-SHOT DIGITAL CAMERA
|
| Agency: | FALLON LONDON
|
| Country: | United Kingdom
|
| Tags: |
tv-spot Home electronics & audio-visual Creativity Work TV Spots Best of the month Creative review Modified people and freaks in advertising Fallon - story of success Digital cameras Most creative ads for digital cameras |
Production Company: Stink, London
Director: Stylewar
Exec Producer: Blake Powell| Released: | May 2007 |
| Avertiser: | BALL PARK FRANKS
|
| Agency: | TBWA\
|
| Country: | USA
|
| Tags: |
Creativity Fast food outlets and restaurants Work TV Spots Creative review Modified people and freaks in advertising |
| Released: | April 2007 |
| Avertiser: | THE COCA-COLA COMPANY
|
| Brand name: | SPRITE BRAND
|
| Agency: | Hakuodo, Japan
|
| Country: | Japan
|
| Tags: |
tv-spot Asian creative Creativity NON-ALCOHOLIC DRINKS Creative review Modified people and freaks in advertising Best of the month BUF - French special effects genius |
Agency: Hakuhodo, Japan
Production Company: Gang Films, Paris
Director: Bo Platt
Video technician: Joel Pitrel
Post-production: BUF Cie., Paris
| Released: | December 2006 |
| Avertiser: | COCA-COLA
|
| Brand name: | COCA
|
| Agency: | Santo Buenos Aires
|
| Country: | Argentina
|
| Category: | Non-alcoholic drinks |
| Tags: |
Creative review Modified people and freaks in advertising Thugs, monsters and VFX masterpieces |
| Released: | September 2002 |
| Avertiser: | XBOX
|
| Brand name: | XBOX GAME CONSOLE
|
| Country: | United Kingdom
|
| Awards: |
Golden Lion Cannes Lions 2002 Film Gold |
| Tags: |
Creative review Modified people and freaks in advertising Best reels for Xbox |
| Released: | January 2000 |
| Avertiser: | PLAYSTATION
|
| Brand name: | PLAYSTATION 2
|
| Agency: | TBWA\
|
| Country: | United Kingdom
|
| Category: | Entertainment & leisure |
| Awards: |
Short List Cannes Lions 2000 Film Shortlist |
| Tags: |
tv-spot Creativity Chris Cunningham Creative review Modified people and freaks in advertising Playstation ad history Favourite Леонид Цымбал |
| «« Legendary campaign of The Economist | Modified people and freaks in advertising | Priceless ads for Mastercard »» |